Mark Slawinski Graphic Design Logo

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Singing the Praises of Brand Identity

"The high level of enthusiasm and creativity blew my mind!"

"Thank you! Your have totally exceeded our expectations and it shows in our profits."

"I am thrilled by the magic you created for my brand."


If your brand were an opera, would it hit the high notes or fall flat? We are like a standing

ovation for your brand. Brand Identity is a strategic journey that goes to the core of what

we do. There’s nothing more satisfying than putting our creativity to work to help your

business grow and prosper. Our amazing team of out-of-the box thinkers is highly-caffeinated

and ready to create your roof-raising, electrifying brand. It is our pleasure to build value for

your customers and your business. Let’s work together to design a masterpiece.

Feel free to browse some of our latest & greatest creations.

Have a project you would like to discuss? Give us a shout-out! We look forward to hearing

from you.

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Brand Identity Design for Blue Harbour IT


Blue Harbour IT is an Australian IT solutions company with a focus on enterprise wireless

LAN and database security services. Located on the Sydney Harbour, the client was looking

for an identity that would relate to the harbour. The design is an abstract representation of the

water waves and at the same time it's made suitable for its industry.

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Brand Identity Design for Havalooka Films


Havalooka Films is a film production company located in Singapore whose work includes

tv commercials, films, and live events. The owners chose the name "Havalooka" as a

playful way of saying "Have a look". It's a unique name with a meaning associated to their

craft. Although playful name, the owners wanted their brand identity to have more of a

serious visual and not to be cartoonish looking.

The idea for the design comes from having a director using his hands to frame a shot.

It's simple, effective, and appropriate for Havalooka Films.

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Logo Design for Birkby Food Service


Since 1918, Birkby Food Service has been delivering quality food products to their customers

in Calgary and its surrounding areas. Their old logo, an illustration of a horse and carriage,

had become dated, lifeless, and unappealing. The owners recognized the need for a redesign

to make it more iconic and contemporary. The new direction was to focus on the Birkby name

and the food service. By combining the letter "B" with an image of a fork, a new logo has

emerged. Now, the design is fresh, warm, and meaningful to the Birkby family.

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Brand Identity Design for Fitzgerald Collection


Fitzgerald Collection is a new clothing line for men and women offering classic, distinctive,

and premium fashion style. The brand identity was developed to make it bold and relevant in

the marketplace to rival other clothing brands in the upscale category.

A customized letter "F" was created for brand recognition. The letter can stand on its own, or

accompany the full name. Fitzgerald design is simple and clean, it embodies quality, strength

and trust to relate with the brand's target audience.